Ferrari: A Minimum Wait of Three Years

10 November 2023 BY Jean-Sébastien Poudrier

Buying a new vehicle is generally a fairly straightforward process. It can be done online or by visiting a dealership directly. When the desired model is in stock, it only takes a few days to take possession. In fact, I can tell you that it can even be done in a few hours if necessary.


In the case where the vehicle is not available at the dealership, the next step is to place an order. The wait can vary from a few weeks to a few months depending on the brand and model. However, things are quite different with exceptional manufacturers like Ferrari, where demand far exceeds supply.


A Different Experience


Ferrari is one of the few manufacturers that can afFord to be selective towards its clientele. Indeed, the brand can literally decide not to sell you a particular model. That's why you need to build a certain relationship with your local dealer before being able to order a model according to your preferences. Normally, you will be asked to order certain more "generic" models before you can get your hands on rare, limited-production models.


Nevertheless, let's talk about the brand as a whole before delving into limited models. First, it should be known that Ferrari produces around 13,000 vehicles per year. This number increases slightly each year, but we are talking about a few hundred units, maybe even a thousand.


The process of buying a Ferrari is very different from that of a mass-market car. The customization aspect is significantly deeper and more expensive. This means that each unit is unique or almost unique. Add to that the fact that the majority of the assembly is still done by hand, unlike what happens with manufacturers like Ford or Honda, where everything is automated. This explains why the brand's production is so low, and it's a good thing for its enthusiasts and collectors.


Speaking of its performance in the third quarter, Ferrari indicated that orders are overflowing, and the waiting list continues to grow. Currently, if you order a new Ferrari, your car will be delivered in 2026, representing a wait of nearly three years. This also explains why the used car market has exploded in recent years, especially for new models that sometimes sell for several hundred thousand dollars more once used. Sales of new models have increased by 5.3% compared to the first nine months of last year for Ferrari. Nevertheless, it seems that this is still largely insufficient to meet demand.


Jean-Sébastien Poudrier